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OUR JOURNEY
We’re best friends turned business partners who saw a gap in the industry and decided to build the solution ourselves. Vertiq was born from a shared vision to blend creative direction with strategic leadership for brands that deserve both. Our approach is deeply rooted in the values our families instilled in us - hard work, loyalty, creativity, and community. This work is personal, and our clients become part of that legacy.
THE DUO BEHIND VERTIQ
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CHELSEA CARTER
CEO
Chelsea is a strategic marketer with a decade of experience across five professional sports teams - including the NFL, NBA, MLB, and women's basketball. She leads Vertiq’s strategic direction and campaign development, known for merging structure with soul. A University of Kentucky grad, she specializes in digital storytelling, community-building, and brand elevation.
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NAMAUDI HARLEY
MANAGING PARTNER - CREATIVE
Chelsea is a strategic marketer with a decade of experience across five professional sports teams - including the NFL, NBA, MLB, and women's basketball. She leads Vertiq’s strategic direction and campaign development, known for merging structure with soul. A University of Kentucky grad, she specializes in digital storytelling, community-building, and brand elevation.
OUR VALUES
The principles that guide how we think, create, and show up for our clients and our community.
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Clarity over Chaos
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Family Energy
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Creative Structure
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Culture First
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Faith + Flexibility
THIS IS US IN NUMBERS
4.2M+
impressions driven across digital and event campaigns in our first year
15+
years of combined experience across sports, entertainment, and mission-driven sectors
20+
brand activations and marketing campaigns executed across nonprofit, lifestyle, and sports sectors